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Monday, December 14, 2009

Alizée - Scent of a Woman...Hoo-wa

I was reading this article...Does scent enhance consumer product memories?

The answer is yes!
"It may seem odd to add scent to products like sewing thread, automobile tires, and tennis balls, as some companies have done. But a new study in the Journal of Consumer Research says scent helps consumers remember product information."

Well now...I'm all for that! Technology and marketing meet and now another way to embed Alizée into your brain. From the available scents we think it appropriate to go with Tagada.

Tagada??? what song, what scent??? Reflections will tell you...Abracadabra...Fraise Tagada or Strawberry!

Never afraid of using beta technology we use the Tagada Strawberry for our scent combined with an Alizée pic to create our high tech online scratch and sniff to help consumers remember.


So the pic on the right is the combined tech pic...feedback so far has some saying the scent is more grape and we are having some technical problems with Macbooks...we are working on it. Remember, it's the one on the right with the scent. With new technology feedback is appreciated.

Now let's not start anything here...please no office / studio jokes like: Alizée do your feet really smell like strawberries or calling her strawberry feet....don't get me in trouble.

Hoo-wa

Alizee Nation

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