Large label vs small label thought of the day.
We all know what a large label brings to the table... #1 hits, airplay...
But here is a different angle.
How many people listened.... stop, by listen I mean just that, decided to listen to, not become a fan but just listened.
How many people listened to Alizée because of the Sony label?
How many people listened to Alizée because of the Institubes label?
Which is more likely: Wow Sony is the label I should listen or Wow Institubes is the label I should listen.
A combination of labels from the music industry food tree seems to be the formula of the day.
Sony > Jive Epic > Institubes > Wisteria Song
"If a tree falls in a forest and no one is around to hear it, does it make a sound?"
If an artist is on a label and the label does not make any "sound" for the people around to hear it... no matter how many labels are listed... is it really a promotion?
Alizee Lyonnet
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Wednesday, August 11, 2010
Large label vs small label thought of the day
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1 comments:
I think we need to be careful in terms of what a label promotes, the album or the artist? And if said album has a lukewarm reception, do you cut your losses or do you keep plugging?
It also comes down to what was agreed upon, who is doing the marketing, a distribution deal does not include marketing necessarily.
I cannot guess where the marketing sits with this group. It's very confusing.
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