Alizee Bottom Up Evangelism

From the book 'Reality Check' by Guy Kawasaki:
"Another reality is that you can't do everything by yourself, so it's great when your customers become evangelists and help you spread the good news. You can blow all the smoke that you like about partnerships, brand awareness, and corporate image, but you either attract believers or you don't. If I could get paid a dollar every time someone asks me 'How do I get people to evangelize my product?" I would be able to stop working and play hockey every day."

Jive/Epic, Alizee, are you looking for some evangelist of your own?

Bottom up marketing. Another don't take my word for it...from the online article "The next phase: Bottom-up marketing" "An interesting idea. Blogging pioneer Dave Winer began tracking use of the word "syndisphere'' on his weblog (www.scripting.com), tracking its rapid rise up the Google hit chart (note for the uninitiated: When "syndisphere'' initially delivered zero hits on Google, that made it a classic "googlewhack,'' or a search phrase with no results).
It's too early to tell if syndisphere is a concept with legs. Regardless, it is a classic bottom-up marketing idea. It's not about marketers talking down to the masses. Rather, it's the online masses organizing themselves, their content and their attention and, as a side effect of that process, "niche-casting'' their interests and desires back up to marketers-or more accurately, to marketers savvy enough to give their attention to the trend."

Just give us, the online masses, something to organize around.

It starts with one...then another...then another, it does not even have to pretty or slick, it just needs to start.
Just like this video from the Sasquatch music festival 2009 which I first saw at asile pop http://www.asilepop.com/

Now that was some bottom up evangelism

Alizee Nation